Business Growth Advisory and Export Journeys

by HYLMAN - Consulting Centrale

HYLMAN is an official supplier with a number of specialists to Enterprise Ireland’s Business Growth Advisory and supporting clients in their Export Journey.

This framework is expected to be running from May 2022 for 2+2 years.

Being appointed 12 placements across 5 lots for this framework, HYLMAN provides support and services across the following:

LOT 1: Strategy

For the Strategy Pillar, support is based on the lack of one or more of the following amongst other issues; For the Strategy Pillar, support is based on the lack of one or more of the following amongst other issues;

   Understanding the practical value of strategic business planning for small and medium enterprises

   Having a written business plan/documented strategy with clear goals for growth of business

   Having a clear implementation plan with measurable KPIs to embed the strategic business plan into the company

   Making efficient use of resources to build the capability of the company to be competitive in their chosen market

LOT 3: People and Management

For the People & Management Pillar, support is based on the lack of one or more of the following amongst other issues;

   Having a clear organisational and management structure for the growth of the company

   Identifying and addressing management and functional gaps in the company which can affect key decisions and decision makers

   Attracting and retaining key talents

   Understanding and addressing management development and training needs

   Managing performance and engaging employees

    Building and managing flexible, hybrid and remote teams

    Accessing external advisory support to guide the growth of the business

LOT 2: Sales and Marketing

For the Sales & Marketing Pillar, support is based on the lack of one or more of the following amongst other issues;

   A clear export strategy

   Having a clearly defined value proposition

   Understanding and meeting the needs of the customer

   Understanding the market, the customer and the competitors

   Understanding the different routes to market to sell your product / service

   Generating and managing sales leads and converting these leads into contracts/sales

   Resources to deliver on internationalisation plans

   Effective communication

LOT 5: Operations

For the Operations Pillar, support is based on the lack of one or more of the following amongst other issues;

   Having a clear and defined approach to all operations

   Having full visibility of the business by using clear measuring tools, quantifiable measures and KPIs

   Quality control and a focus on customer satisfaction

   Continuous improvement to drive efficiencies

   Using digital technology effectively to support the business

    A need to improve environmental performance through greater resource efficiency and applying best practices for reducing carbon or environmental footprint of products or services

LOT 7: General Assessments

In-depth analysis of a company’s current position to assist Enterprise Ireland with decisions on how to support client companies most appropriately.

About the Business advisor programme

The Business Growth Advisor Programme facilitates Enterprise Ireland to tailor its engagement according to a company’s stage of development and potential through the lens of the Client Engagement Model. The objective is to provide an efficient and consistent delivery of supports based on established client needs. A Business Growth Advisor from HYLMAN assists clients to identify the challenges and opportunities they may face as they consider commencing or advancing their development journey.

Business Growth Advisors from HYLMAN assist the Exporter Development team to carry out specific project work based on the client’s business needs to create a clear roadmap for international growth with concrete actions and deliverables.

Approach

To assesses the opportunities and gaps of a business across six key business pillars. Business Growth Advisor assignments will support a company to address these gaps, to support the companies’ ambitions to grow their businesses in international markets.

Scope

Enterprise Ireland’s engagement with clients is through a “Client Engagement Model” (CEM), which is Enterprise Ireland’s way of working with Irish companies to help them achieve significant international scale. It seeks to identify companies with latent or unrealised export growth potential, with whom we can engage in a structured way. It helps Enterprise Ireland tailor its engagement according to a company’s stage of development and provides a more efficient and consistent delivery of supports through a structured engagement model, based on agreed client needs.

The CEM begins with a joint diagnostic between the client company and the internal Enterprise Ireland Development Advisers (“DA’s”) to identify potential barriers to growth. The DA and the company agree the business issues/priority pillars for further actioning. At this stage a Business Growth Advisor from HYLMAN, with specific expertise across one of the six business pillars, may be appointed to assist the company on one or more of these actions.

Scope

Enterprise Ireland’s engagement with clients is through a “Client Engagement Model” (CEM), which is Enterprise Ireland’s way of working with Irish companies to help them achieve significant international scale. It seeks to identify companies with latent or unrealised export growth potential, with whom we can engage in a structured way. It helps Enterprise Ireland tailor its engagement according to a company’s stage of development and provides a more efficient and consistent delivery of supports through a structured engagement model, based on agreed client needs.

The CEM begins with a joint diagnostic between the client company and the internal Enterprise Ireland Development Advisers (“DA’s”) to identify potential barriers to growth. The DA and the company agree the business issues/priority pillars for further actioning. At this stage a Business Growth Advisor from HYLMAN, with specific expertise across one of the six business pillars, may be appointed to assist the company on one or more of these actions.

Background

The Business Growth Advisor Programme has evolved from the previous Advocates Programme to better reflect and to integrate the new Client Engagement Model and how we work directly with clients and through others.

The current Business Growth Advisory Programme has been in operation since 2018, and in this time over 450 Stage 1 and Stage 2 engagements have been completed across the six business pillars.

Audience

Enterprise Ireland’s Exporter Development Team assists pre and early stage exporting companies at different stages of the developmental lifecycle to enhance their competitiveness and develop their capabilities to win international sales. A team of regionally aligned Development Advisors (DA), within Enterprise Ireland support them on their export journeys.

Objective

To assess the developmental potential and support the internationalisation plans of Irish companies. Business Growth Advisors from HYLMAN will be a key mechanism in assisting companies to develop and define their strategy and action plans.

Client industries

Enterprise Ireland’s client base consists of enterprises spanning a wide variety of sectors i.e. Food, Construction, IT & Software, Electronics, Life Sciences and Engineering.

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